Thursday, October 31, 2024
Zach Golden is the Director of Client Management at Anova
The podcast episode with Zach Golden, “Unlocking the Power of Win-Loss Analysis in Product Management,” delves into how win-loss analysis enhances product decision-making.
Golden explains strategies for product teams to leverage feedback from lost deals, the benefits of understanding competitive positioning, and ways to align product features with market needs.
He also highlights the importance of collaboration between product, sales, and marketing to refine customer value propositions and maintain a competitive edge.
For full insights, you can view the podcast here.
Anova Consulting Group is a specialized market research consulting firm focusing on providing B2B companies with insights that drive more effective sales and retention efforts.
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